NUEVA YORK - CUNY TV

social media - Broadcast

editor / content creator / cm / PA

ABOUT

During my internship at CUNY TV (September–December 2024), I worked two focused days a week transforming the digital presence of the "Nueva York" show. I revamped the Instagram front page by redesigning the bio, creating a new Linktree, and updating the profile picture for a consistent brand look. Alongside this, I adapted existing content and generated original animated pieces that resonated with our audience, while also managing community interactions and on-set PA work.

SOFTWARE

SOFTWARE

premiere pro

after effects

canva

instagram

SOCIAL MEDIA

SOCIAL MEDIA

SOCIAL MEDIA

ROLE 1: Community Manager

I refreshed the Instagram profile for the "Nueva York" show by updating the bio, designing a new, user-friendly Linktree, and ensuring the profile picture was consistent with our brand.

ROLE 2: Editor

Transformed long-form 16:9 Youtube content into bite-sized promo reels that captured viewers’ attention. Here are few examples:

Mujeres Votan

Promo reel

8"48' to 10"05'

When Latina women vote, our entire community rises. This promo reel honors the fight for our rights and amplifies the power of our voices—from activists and union leaders to cultural managers, educators, and artists.

Celebrating the Queen of Salsa

promo reel

19"47' to 27"50'

This dynamic reel offers a glimpse behind the lens of photographers Alex Rodriguez-Duarte and Tico Torres as they capture 15 years of unforgettable moments with Celia Cruz. Designed to honor her legendary impact, the clip weaves together behind-the-scenes insights and iconic imagery

ROLE 3: Content Creator

Working independently, I conceived and executed two original content pieces.

Día de los muertos

Original content

This animated reel, titled "Día de los Muertos: A Celebration of Life and Memory," explores the rich traditions of the Day of the Dead, celebrated annually on November 1st and 2nd. In this short, entirely animated video, I succinctly illuminate the origins of the celebration while showcasing the vibrant ofrendas (altars), marigolds, and cherished mementos that honor departed loved ones. By blending visual simplicity with cultural depth, the reel emphasizes the enduring power of love and memory.

Go Vote series

Original content

A set of Instagram Stories, complete with a custom logo, designed for the Highlights section to inspire young Latinos to vote during the last elections.

The video was edited using Adobe Premiere Pro, with After Effects used for motion enhancements to add subtle dynamism.

ROLE 4: Production Assistant

To round out my role, I also worked as a production assistant on set—setting up cameras and lights while capturing authentic behind-the-scenes footage. Here's an original BTS segment I crafted.

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Interested? Let’s chat!

Reach out via carrier pigeon, smoke signals, or, you know, the internet. I’m flexible.